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Resource: Books (AL30207.0000) The Multigenerational Congregation: Meeting the Leadership Challenge     
Author: Gilbert R. Rendle
Publisher: Alban Institute, Incorporated, 2002
Length: 150 pages
Heading: 145 — Leadership
Subjects: Leadership
Location: BV640 .R44 2002
# Copies: 1
ISBN/ISSN: 9781566992527
Description: In contrast to many writers about church growth, Gil Rendle works with three important observations: (1)Most congregations are not "pure markets," discrete groups with uniform values and behaviors, that can be targeted to the exclusion of all other audiences; (2) Some of the differences and discomforts experienced in the congregation are based on the members' tenure, or length of membership, rather than their age; and (3) Leadership in congregations is not a matter of marketplace savvy but of spiritual authenticity in which we continue to shape our faith tradition to be heard and understood by a changing culture. Rendle shows us how to talk with and really understand one generational cohort while another cohort is present looking over one's shoulder. Alban Institute.
Age Groups: None specified.


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